Illuminating Possibilities With Digital Signage
Key specifications and features you need to consider.
5.5 min read
Parking signage has come a long way from traditional a-frames and flaggers seeking the attention of drivers. In particular, digital parking signage has become increasingly popular, not only for aesthetic reasons but also for its effectiveness and long-term cost savings. Now, parking owners and operators have an array of options for how they want preferred information to be displayed throughout their facility.
If you are looking to invest in digital signage, you have come to the right place. Below are key specifications and features you need to look for to make a suitable business decision.
Pitch Specification
The pitch specification of a digital sign is one of the most important specs to consider. Drivers need to read your sign from the road, and the pitch is the specification that will ensure just that. The higher the pitch number, the easier it is to read the sign from a distance. To determine what pitch will be the most effective for your facility, you must first decide on your ideal read range, then find the pitch that works for that range. Below are examples of the various pitch ranges and what makes them suitable for specific uses.
P6—A P6 display offers 6 millimetres between pixels. It is ideal for locations that need exposure in areas that are less than 10 feet of distance. The closer your customers are to your sign, the more significant the visual impact.
P8—A P8 display offers 8 millimetres between pixels. It is ideal for locations with significant pedestrian traffic, a nearby busy intersection or traffic congestion from 10 feet to 20 feet.
P10—A P10 display offers 10 millimetres between pixels. It is ideal for locations that have traffic travelling by from 40 feet to 50 feet distances. A medium resolution sign can offer the perfect resolution balance.
P16—A P16 display offers 16 millimetres between pixels. This resolution is best suited for locations further from the roadway and for much faster-moving traffic from 90 feet to 100 feet distances or further.
Additional Digital Sign Specifications to Consider
The digital display specifications below are standard criteria required to ensure your information is effectively displayed.
Cabinet Size: 59.05'' H X 35.43'' W
Display Size: 59.05'' H X 35.43'' W
Text Dimensions: Lines and Character/Line
Matrix
Temperature Range: 35 degrees Celsius to -20 degrees Celsius
Total Pixels: 4860- 29040
Software Version
Color Display: Vibrant Colour Display
Cabinet Type: Double or Single-Sided
Cabinet Opening
Cabinet Style: Border or Borderless
Power: CE, cULus Approved
Weight (lbs): 176.000 (88.000 per side)
Wattage: Max watts 2000 / (1000 per side) / Average watts 700 (350 per side
Voltage: 120V - 240V
Digital Sign Features to Look For
Digital signage for your parking facility is a significant investment. Below are key features to look for that will help your organization select a suitable digital technology.
Communication: Cat 5 Ethernet Connection / Wi-Fi / Celluar Modem / Fibre Optic
LED's Per Pixel: SMD
IP68 Rating: The sign can withstand dust, dirt and sand, and is resistant to submersion up to a maximum depth of 1.5m underwater for up to thirty minutes.
Display Palette: Full Colour
Colours: 281 Trillion Colours
Software: Web-based software that can easily be used from any computer connected to the Internet. Easily upload graphics, text, images, video & more. A user-friendly interface allows users to create dynamic content, along with easy drag and drop scheduling and proof-of-play analytics.
Viewing Angles: 150° Horizontal / 140° Vertical
Graphic: Slideshow playback with fast transitions at 75 frames per second (FPS). Animation video, image and text capable. Complete live video capable.
Brightness (nits)(CD/m²): 10000
Warranty: Minimum 10-year limited manufacturer's warranty
Key Digital Sign Considerations
Aside from the specifications and features mentioned above, you must also secure the correct permits for installing digital signage inside and outside your facility. Bylaws tend to vary per area. You can then outsource an electrician or inquire with your parking provider if they have the resources to install the signage.
A backend portal that gives you access to change the information displayed on the digital screen is vital. It will allow you to update parking rates and any essential information your customers need to know.
Digital signage can go a long way regarding its effectiveness, ease of use and sustainability. Strategic installation of signage will not only optimize occupancy but maximize your parking revenue.
Reference
Illuminating possibilities. Genoptic. (n.d.). Retrieved October 29, 2021, from https://genoptic.com/.