
Parking News
Stay Up-To-Date With The Latest Parking Industry News
Why LPR Needs to Make its Way into Your Parking Program’s Budget
As we move beyond standard parking systems and into the future of parking experiences, it is time for organizations to switch towards frictionless solutions that will mitigate risk while creating a seamless journey...
What is Parking Licence Plate Recognition?
Now, various technologies on the market do more than control access to your facility— and automatic licence plate recognition (ALPR) is one of them…
Why Social Media Marketing is Essential for Parking Operations
Capitalizing on social media marketing can help you get your parking facility in front of where your customers spend their time— online…
How to Get Your Parking Facility On Google Maps
So how do you get your parking facility on Google Maps? It's simple. Setting up a fully optimized and verified location with Google is required…
Does Social Media Marketing Work for Parking?
If anything has been solidified over the last decade, it’s that social media remains an essential component to the success of any business—parking included…
How to Get Your Parking Lot on to Google Search Results
Google is undoubtedly the most-used search engine in the world, and its web mapping service, Google Maps, is right up there with it…
5 Ways To Maximize Your Parking Revenue and Location Search Visibility
Maximize your parking revenue and location visibility on search engines with this five-step digital marketing strategy designed specifically for parking facilities.
What is the Number One Mistake Parking Operators Make When Promoting a Parking Lot?
There are various common mistakes a parking operator could make when looking to promote their parking lot—one of which is not being where their customers are—online.
Meet Precise ParkLink’s In-House Digital Marketing Team
Precise ParkLink's digital-first marketing team comprises in-house professionals who believe in the power of digital marketing…
Congratulations to the 2022 BOMA Toronto Celebration of Excellence Awards Winners!
We want to take the time to extend a huge congratulations to our clients in the Commercial Real Estate sector for their wins at this year’s BOMA Toronto awards presentation…
How Do I Know If My Online Ads are Generating Parking Revenue?
Your online presence plays a pivotal role in how potential customers find you. As a parking facility manager, your goal is to get your location in front of as many eyes as possible, and running online ad campaigns will help you do just that.
What Do You Need to Consider When Launching a Mobile Parking App?
Mobile parking apps have taken the parking and mobility industry by storm, allowing customers to do more than pay for parking, all from their mobile devices. The challenge?
Precise ParkLink Receives Letter of Good Standing for COR Certification
Precise ParkLink is proud to announce that we have received a Letter of Good Standing for our Certificate of Recognition (COR™) from the Infrastructure Health and Safety Association (IHSA).
Brant Community Healthcare System Extends Longstanding Partnership with Precise ParkLink
After nearly seven years of partnership, we are thrilled to announce that the Brant Community Healthcare System has selected Precise ParkLink to remain as the health system’s parking technology provider.
Precise ParkLink Proud to Support The Vaughan International Film Festival
To support the continued growth of the community spanning beyond parking, we are proud to be the VIP Pre-Launch Dinner Sponsor for the 10th Annual Vaughan International Film Festival.
Combating App Fatigue with App-Free Mobile Payment Options
Remember the time when you could never have too many mobile apps on your mobile device? Now, between the overwhelming number of apps on the market and the constant stream of notifications, mobile apps have…
In Case You Missed It: Managing with Technology Webinar
We recently hosted an insightful discussion on how you can leverage technology and deploy intelligent solutions to manage your parking program successfully.
Multimodality and Parking: The End-to-End Customer Journey
The last mile of any journey is often the most fraught. This phenomenon was first conceptualized by utilities and communications providers that were able to, for example, deliver their products to a neighbourhood fairly easily but then experienced challenges connecting individual homes…
The Toronto Parking Authority Selects Precise ParkLink as a Vendor of Record for Business Strategy and Marketing Services
Precise ParkLink is proud to announce that it’s in-house marketing and communications team has been selected as part of the Business Strategy and Marketing Services Vendor of Record arrangement (VOR) for Category 1: Strategy Development and Creative Partner for the Toronto Parking Authority (TPA).